The launch of the Fiat Linea is considered to be the most significant launch for this car manufacturer. It represents the comeback of Fiat to India. In the global car industry Linea is not a stranger, but in India it makes a grand new entry.
Fiat Linea was first launched in Turkey in 2007 where this scintillating car received an overwhelming response. Its entry to India is also associated with the same degree of passion, enthusiasm, and determination to succeed. This new car is a perfect amalgam of beauty, elegance, and outstanding performance along with versatile functionalities. With high aspiration, Fiat is sure that this car will spark a new revolution in its segment and challenge the success of mid-sized sedans like the Honda City, Ford Fiesta, Maruti Suzuki SX4, and Hyundai Verna.
Tata Motors holds an excellent opportunity to market the elite Linea due to its recent business partnership with Fiat.
The Fiat Linea not only makes a style statement but also makes a power statement, delivering outstanding performance and impressive mileage. The car is available in six variants with two impressive forms, advanced multi-jet diesel engine and FIRE petrol engine. Active, Emotion, and Dynamic are the three variants that are available in both diesel and petrol.
The diesel variants are powered by a 1.3-litre advanced multi-jet engine mated to a Variable Geometry Turbocharger (VGT) that churns out 85 bhp at 4000 rpm and a torque of 203 Nm at 2500 rpm. The multi-jet engine in the Linea is the next-generation engine designed by Fiat to have greater control over the car's internal combustion process. This, in turn, provides a smoother ride, improved responsiveness, lower emissions, and exceptionally high fuel efficiency.
The petrol variants are powered by a revolutionary 1.4-litre FIRE engine that generates 89 bhp at 6000 rpm and a torque of 115 Nm at 4500 rpm. FIRE or 'Fully Integrated Robotized Engine' is an engine that is constructed by robot assembly plants for cost reduction, while delivering high torque and power.
These highly efficient engines are coupled to a 5-speed manual transmission and a hydraulic power steering, which provide excellent drivability and great steering control. Furthermore, the efficient suspension system guards the car on the toughest of Indian roads giving a safe and accurate drive experience. The front suspension comprising of independent wheel and the rear suspension with torsion beam are both associated with helical coil springs, double acting telescopic dampers, and stabilizer bar to beat bumps and potholes, exponentially improving ride quality.
With a high degree of automotive engineering, the new Linea has an amazing acceleration and braking capacity. The car can accelerate from 0 to 100 km/h in just 15.6 seconds whereas while braking it comes to a standstill from 80 km/h in just 2.38 seconds moving a distance of only 25.68 metres.
The new Linea is ardently designed with passion and enthusiasm to create a technological marvel. The impressive silhouette, flawless design, and impeccable lines exude style, dynamism, and attitude. The contemporary Italian design is accentuated with dual parabola headlamp, aggressive front grille, curvaceous rear, and 15-inch alloy wheels.
A step into the car interior will offer an inspiring melange that displays elegance, style, versatility, and luxury. An ergonomically and aesthetically designed interior is complemented with dual tone interiors, leather finished steering wheel, impressive instrument panels, glove boxes, powered mirrors, and a 12V power socket. With a boot capacity of 500 litres, the new Linea scores the maximum, challenging its biggest competitor, the Honda City.
Adding to the functionality and charm of the car interior are two revolutionary technologies, Blue&Me and 'My Car'. Blue&Me is an impressive technology jointly developed with Microsoft. This innovative car technology is a perfect solution for mobile communication and musical entertainment. It uses an exclusive universal voice-recognition technology that helps make and receive calls based on voice commands. Excitingly, any call can be made by simply dictating the number or by saying the name of the person whose number is fed in the mobile phonebook. This new technology also reads out messages and changes a music track on voice command. 'My Car' is a smart technology that allows customization with a variety of solutions including digital odometer, digital real time mileage, service schedule reminder, buzzer setting for speed limit, distance to empty indicator, and radio display.
Representing a blend of style and performance, this new car is also reassuringly safe with a pack of advanced car safety technologies. Some of the most significant safety features in the car include dual front airbags, fire prevention system, anti-theft engine immobilizer, double crank prevention system, and anti-lock brakes with electronic brake-force distribution.
All three variants, Active, Emotion, and Dynamic, have much in common in terms of car technologies, interior features, and safety technologies. However, there are certain attributes that are either optional or absent in the Active and Dynamic, which are made standard or optional on the top-end variant Emotion. Equipped with thoughtfully designed car technologies and adornments, the new Fiat Linea promises to be one of the best and safest on Indian roads.